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NewJeans’ Seoul pop-up store is happening even amid their legal feud with ADOR?

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NewJeans’ Seoul pop-up store is happening even amid their legal feud with ADOR
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Even after their messy legal battle with ADOR, the girls of NewJeans are pushing through with a major fan event. Despite losing an injunction in March 2025 that banned them from independent promotions, Team Bunnies (their fan union) announced on April 25 that a pop-up store is opening in Seongsu-dong, Seoul, from May 1–13, 2025. Online shopping option? Yup, it’s available too, so no Bunny is left behind.

The store, nicknamed the “Indomie Pop-up,” is loaded with NewJeans special goodies like a pack of 20 ramen sets and 7 super cute postcards. Fans can also take selfies with giant NewJeans cutouts. Pre-orders and online purchases kick off May 1. The store was confirmed legit by Team Bunnies, despite ADOR apparently banning activities like this.

Worried about legal drama? The fan union has it covered. They clarified that pop-up stores don’t need agency approval and reminded everyone that Indomie events happen worldwide. Meanwhile, ADOR’s shade about privacy concerns seems to have been completely ignored. Drama aside, the Bunnies are making it very clear: nothing’s stopping them from backing up their girls.

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