NJZ drama: fans are demanding contract respect with protests outside HYBE’s headquarters

On March 27, 2025, a passionate group of NJZ fans gathered outside HYBE’s Yongsan headquarters with protest trucks, digital billboards, and a clear message: respect ADOR’s contract! Amid a heated legal battle, these fans fear that NJZ—formerly known as NewJeans—might defy their agreements with the quintent. In the scene, people witnessed signs urging the group’s members to reconsider their legal strategy.

Protesters blasted messages like “Team Bunnies does not speak for the entire fandom” and “Adults around NJZ, stop the gaslighting,” calling out those who allegedly influenced the group’s actions. They also warned of massive financial penalties, lengthy lawsuits, and severe damage to the group’s reputation if contracts were breached. The tension spiked when the Seoul Central District Court’s Civil Division 50 granted an injunction on March 21.

In that ruling, HYBE’s ADOR claim blocked NJZ from entering independent deals and invalidated their attempt to terminate the contract as of November 2024. Despite this setback, NJZ appealed and publicly dismissed rumors about former CEO Min Hee Jin orchestrating their move. Fans worry that continued defiance could spark bigger conflicts, urging both sides to talk it out. Only time will eventually tell if this courtroom drama will settle.