BLACKPINK’s Jennie is praised for her clever marketing tactics while she teases her solo comeback

BLACKPINK‘s renowned singer Jennie is usually acclaimed for her artistic skills, but this time she has been praised for her clever marketing tactics while she teases her solo comeback.

It’s all because the idol posted a short clip where she is seen pinning a poster on the wall that reads “calling all pretty girls“, marking her return to solo music. The first to react to this initiative was her fellow BLACKPINK member, Jisoo, who commented on the post with a raised hand emoji.

This became a trend, as netizens quickly began to tag their favorite artists that they considered “pretty girls” by leaving the message ‘PICKED UP THE PHONE‘ and this was not only done with K-Pop singers, as fans of Western artists joined this trend, posting actresses like Margot Robbie or American singers like Ariana Grande.

Jennie won the praise of thousands of netizens who recognized this new trend of the idol as a total success on social media, describing the singer as a marketing genius, as her video has gone viral in less than 12 hours, making her solo comeback more and more awaited by everyone.