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BLACKPINK’s Lisa sets big record for a Kpop soloist with ‘LALISA’

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BLACKPINK’s Lisa exceeds expectations. The MV “LALISA” passed the goal of views on YouTube in less time than estimated. Lisa makes her way into K-pop history with “LALISA,” her solo debut song after a five-year career with BLACKPINK.

The ‘Princess of Thailand’ has already broken pre-order records for her single album and now set a new mark on YouTube. The MV “LALISA” exceeded the YouTube view goal that her fandom had set for the first 24 hours. It seems that the display of color and glamour in the visual proposal of it has captivated users incessantly.

LISA - 'LALISA' M/V

BLINK had a YouTube goal of 40 million views by the first day of Lisa’s song release. However, the fandom completed that many views for “LALISA” in just eight hours and 45 minutes. Soon after, Lisa added another landmark achievement for K-pop metrics on YouTube.

BTS:.

Nine hours and 16 minutes after its premiere, “LALISA” passed 41.6 million views and became the most viewed MV for a K-pop soloist (24 hours). At the end of the day she beat Taylor Swift’s own record (+64 million views) and surpassed 70 million views.

After 49 hours and five minutes (just over two days), “LALISA” achieved 100 million views on YouTube, the fastest of any music video for a solo artist. Before, the brand belonged to PSY‘s “Gentleman” with two days and 19 hours.

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